4. Huggies


(Happy)Mother’s Day



The experience of Mother’s Day is as diverse and nuanced as motherhood itself. In this simple social film, we acknowledge and celebrate all of the different types of Mother’s Days.

“Whatever today looks like for you, we see you.”





Art Director: Bridget Callahan
Copywriters: Samuel Eaton and Jude Cohen.
Creative Director: Hope Nardini 



Mark